Art Melodies/ Music production/ Toulouse/ France
Tags: logo design, illustration, cover art
Art Melodies is a music label specialized in production music for feature movies, documentaries and commercials. For this project we wanted to keep very basic on the visual expression, leaving all the complexity to the music itself. The creative process is based on the concept of a simple wave sound, drawn with a brush, which refers to “art &melody”. After trying all the possible brushes, and shapes in the world, it didn’t seem to appear. Until the day we realized that it was in front of us, all of the time! We just wrote down in caps: AM, and then stylized it a bit! A part of designing the visual identity, BAIKA illustrated a series of cover arts.